- We’re looking for a marketing manager who will be responsible for the growth of our inbound sales channels
- Marketing manager responsibilities include tracking and analyzing the performance of advertising campaigns, managing the marketing budget and ensuring that all marketing material is in line with our brand identity.
- To be successful in this role, you should have hands-on experience with web analytics tools and be able to turn creative ideas into effective advertising projects.
- Ultimately, you will help us build and maintain a strong and consistent brand through a wide range of online and offline marketing channels.
Roles & Responsibilities:
- Develop strategies and tactics to get the word out about our agency and its clients and drive qualified traffic to our front door
- Deploy successful marketing campaigns and own their implementation from ideation to execution
- Oversee all marketing campaigns for our agency and its clients
- Produce valuable and engaging content for our website and social media pages that attracts and converts our target groups
- Build strategic relationships and partner with key industry players, agencies and vendors
- Oversee and approve marketing material, from website banners to hard copy brochures, designs, videos, and case studies
- Implement strategy
- Promote a business, product, or service
- Ensure our agency and its clients are communicating the right messaging to attract prospective customers and retain existing ones
- Represent the marketing team to cross-functional groups including sales management , or customer support
- Reporting to the CEO on the progress of marketing activities and reporting on the results of clients
Day-to-Day Duties:
- Manage and coordinate marketing and creative staff
- Lead market research efforts to uncover the viability of current and existing products/services
- Collaborate with media organizations and advertising agencies
- Brainstorm ideas for the agency and its clients
- Coordinate with the sales team and other departments to produce effective strategies
- Monitor current campaigns, ensuring their staff meets deadlines and complete necessary tasks
- Analyze data to evaluate the success of their marketing efforts and come up with new ideas to improve brand marketing and exposure
Essential Skills:
- Intimate understanding of traditional and emerging marketing channels
- Excellent communication skills
- Up-to-date with the latest trends and best practices in online marketing and measurement
- Excellent experience with the sales funnel, Facebook pixel, landing pages, and other strategies for social media marketing.
- Ability to think creatively and innovatively
- Budget-management skills and proficiency
- Professional judgment and discretion that comes from years of experience in the field
- Analytical skills to forecast and identify trends and challenges
- Familiarity with the latest trends, technologies and methodologies in graphic design, web design, production, etc.
- Excellent English language
Education Requirements:
- Come from a variety of academic backgrounds, including marketing, communication, business and other fields.
- BSc/MSc degree in Marketing or related field
- At least 10 years of experience
- Full-time or part-time
- job Sunday-Thursday (9-5).