Job Brief:

Act as the single point of contact between the Marketing and Finance departments to assist the management in business decisions to ensure business growth and long-term success by analyzing and evaluating business ideas commercially and financially and provide the proper recommendations and approvals, this includes conducting feasibility studies, prepare and monitor forecasts and budgets.

Key Responsibilities:

• Build business cases and feasibility studies to evaluate marketing ideas from commercial and financial perspectives to ensure their profitability and contribution to the market
• Conduct post evaluations for all approved marketing activities and cases to compare actuals with assumptions, share results with owners, and provide recommendations accordingly
• Build periodical dashboards and reports that show the segments’ main KPIs and their performance to ensure being proactively alert of any potential declination in financial and non-financial KPIs
• Review the positioning of the company’s products compared to the competitors, and the reaction of the distributing channels according to the market changes, to ensure marinating a competitive position in the market
• Monitor the profitability of the products and recommend corrective actions to ensure maintaining a growing profitable business
• Prepare in depth analysis related to the customer base and behavior, compare trends for different periods and segments, and provide recommendation based on results to assist in maintaining a growing profitable business
• Manage roadmap cycle and commercial projects progress reporting
• Constantly review product pricing and rectify when needed.
• Prepare and control commercial budgets