Job Summary:

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Responsible for leading the development and implementation of marketing strategies for Avertra’s Digital Experience Services (DXS) business lines.

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Job Responsibilities:

• Conduct market research to understand target audiences, competitive landscape, and market trends.
• Develop and execute marketing plans for Avertra’s DXS, including positioning, messaging, pricing, and go-to-market strategies.
• Develop and execute marketing plans for Avertra’s DXS, including positioning, messaging, pricing, and go-to-market strategies.
• Collaborate with cross-functional teams, including Customer Success management, and sales, to ensure alignment and effective execution of marketing plans.
• Analyze customer feedback to improve marketing strategies.
• Manage DXS business line launches, including planning, execution, and post-launch analysis.
• Develop and execute, presentations, and other marketing materials to support sales and business development efforts.

Skills

Requirements

Needed Competencies: 

• Strategic thinking and planning.
• Analytical and problem-solving skills.
• Customer focus and relationship management.
• Communication and interpersonal skills.
• Project management and organizational skills.
• Creativity and innovation.
• Results orientation and accountability.
• Adaptability and flexibility.

Education:

BSc degree in Marketing or relevant field.

Experience:

Minimum 2-4 years of experience in software design usability, and Product Management.

Knowledge, Skills, and Abilities:

● Strong understanding of marketing principles and techniques, as well as the service industry.

● Ability to manage multiple projects and priorities in a fast-paced environment.

● Proficient in using marketing tools and software such as CRM, email marketing, and analytics platforms.

● Knowledge of market research and analysis techniques.

● Ability to analyze market trends, competition, and customer feedback to improve marketing strategies and service offerings.

● Excellent communication, interpersonal, and relationship-building skills.

● Results-oriented.

● Creative and innovative thinking skills to develop new and effective marketing strategies.

Preferences:

● Strong project management skills

● Analytical skills

● Master's degree or higher

● Knowledge of digital marketing

● Experience with software marketing

Travel:

Travel to the US, UAE, and other locations as needed for marketing events

Work Schedule:

Flexible schedule per Marketing Director and team needs