Noorart, an international company, are looking for an enthusiastic Marketing Specialist to support our comprehensive marketing initiatives. You will play a crucial role in developing and implementing marketing strategies to achieve objectives ranging from enhancing brand awareness to promoting products.

The ideal Marketing Specialist should be a proficient professional capable of understanding consumer behavior trends and generating innovative ideas. Additionally, you should have a strong understanding of specialized marketing concepts, principles, and tactics.

The objective is to create impactful marketing campaigns that contribute to enhancing our reputation and driving growth.

Responsibilities:

• Collaborate with the marketing team to develop and execute marketing plans and campaigns.

• Conduct market research and analyze consumer behavior trends to identify opportunities for growth.

• Generate creative ideas and concepts for marketing campaigns and initiatives.

• Assist in the creation of marketing materials, including copywriting and design briefs.

• Monitor and analyze the performance of marketing campaigns and provide insights for optimization.

• Maintain brand consistency across all marketing channels and materials.

• Reviewing our former campaigns to ascertain areas of strength and weakness, which could inform subsequent outputs.

Requirements:

• Bachelor/Master degree in Marketing, Media, Communication

• A minimum of two up to five years of experience in online marketing

• Google AdWords and Analytics Certifications are a plus

• Extensive experience and knowledge of Google AdWords, Google Analytics, SEO/SEM, Bing Ads, Facebook Ads, etc.

• Web development experience and the ability to manage website design is a plus.

• Strong analytical skills a must

• Excellent eye for details

• Ability to work independently as well as in a team

• Strong IT knowledge including hands-on coding using HTML, XHTML, CSS, and JavaScript is a plus.

• Knowledge of Photoshop and/or Illustrator is a plus.

• Proven ability to manage interactive advertising campaigns

• Excellent project management skills

• Excellent English written and verbal communication skills.

Skills

• Marketing Strategy Development: Proficiency in developing and implementing marketing strategies to achieve business objectives.
• Consumer Behavior Analysis: Strong ability to conduct market research and analyze consumer behavior trends.
• Creative Concept Generation: Capacity to generate innovative ideas and concepts for marketing campaigns.
• Marketing Material Creation: Experience in assisting the creation of marketing materials, including copywriting and design briefs.
• Performance Analysis: Expertise in monitoring and analyzing the performance of marketing campaigns with a focus on optimization.
• Brand Consistency: Ability to maintain brand consistency across all marketing channels and materials.
• Campaign Review: Skill in reviewing former campaigns to identify strengths and weaknesses for future improvements.