Digital Plus, a leading digital marketing company, is looking for a passionate Growth Marketing Specialist to join our dynamic team at our new office in Amman, Jordan.
Responsibilities:
- Developing comprehensive digital marketing strategies aligned with client objectives and budget constraints to maximize ROI and conversions.
- Creating digital marketing proposals and budget plans tailored to client needs.
- Planning, managing, and analyzing digital marketing channels such as Google Ads, Facebook Ads Manager, Snapchat Ads, TikTok Ads, Twitter Ads, Apple Search Ads, and Email Marketing based on client requirements.
- Implementing and optimizing campaigns using WebEngage or similar tools (e.g., Clevertap, MoEngage, Braze) for personalized customer engagement and retention strategies.
- Monitoring campaign expenses, adhering to budgets, and estimating monthly costs versus expected conversions.
- Utilizing analytics tools like Google Analytics, Adjust, AppsFlyer, and Firebase to track and evaluate campaign performance.
- Implementing strategies for customer retention optimization, including personalized retention campaigns based on advanced data analysis.
- Ensuring timely delivery and presentation of campaigns according to client specifications.
- Conducting tests, gathering and interpreting data, and deriving actionable insights to optimize ROI.
- Generating comprehensive campaign assessment reports and defining appropriate KPIs for each campaign.
- Staying updated on industry trends and advancements in digital marketing tools and platforms to apply innovative strategies.
- Collaborating with internal teams, including design, content, and sales, to ensure seamless campaign execution.
- Identifying new growth opportunities for clients through emerging digital marketing platforms or techniques.
- Providing expert consultation to clients on optimizing their digital marketing efforts, ensuring alignment with their business goals.
- Managing multiple clients and projects simultaneously, maintaining clear communication and delivering results within deadlines.
- Continuously testing new creatives, ad formats, and audience segments to refine targeting and drive campaign success.
- Assisting in creating long-term strategies for scaling digital marketing efforts and enhancing overall customer experience.
Work Hours and Location:
- Work hours: Full-time from 9 AM to 5 PM.
- Location: Amman, Jordan.
- Days off: Friday and Saturday.
Benefits:
- Creative and motivating work environment.
- Opportunity to work with a diverse and talented team.
- Competitive salary and additional perks.
Skills
Requirements:
- Minimum 3 years of experience in digital marketing or growth marketing.
- Advanced knowledge of digital marketing tools such as Google Analytics, Meta Ads Manager, WebEngage.
- Strong analytical skills and the ability to make data-driven decisions.
- Excellent campaign management skills across different platforms.
- Ability to work independently and collaborate within cross-functional teams.